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GFX 1045 - Visual Branding and Identity |
This course explores the essential skills required to guide a business through the process of creating a distinctive brand, including logos, marketing materials, promotional graphics, brand identity and collateral graphics, through multi-component design projects. You will focus on building the visual and conceptual aspects of branding and identity for a variety of real-life applications such as advertising, brochures, and logos, using an understanding of branding essentials and marketing communications.
5.500 Continuing Education Units 1.250 Lecture hours 1.500 Lab hours 2.750 Other hours Levels: Undergraduate Schedule Types: Lecture, Lab, Online Continuing Education Division Professional Development Department |
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